ElBaraka is committed to delivering the highest standards of quality without compromise through healthy dairy products made from natural, organic ingredients and free from preservatives.
It works to build strong relationships with its current customers and attract new ones by offering an exceptional and friendly experience that meets their needs and exceeds their expectations.
The project's primary goal is to create a coherent and consistent visual identity that resonates with the brand and the target audience while preserving some of the original visual cues
The customized Arabic logotype uses a humanist sans-serif constructed to convey a sense of smoothness and friendliness, reflecting both the nature of dairy products and the brand's specific tone.
The golden ratio (Φ) was used to optimize spacing.